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Amplified Focus on Enhancing Customer Experience to Uplift the Language Processing Market


Jul-2017 | Intense Research | Technology and Media

Language processing includes the reading text’s automation with the use of advanced algorithms. The language processing devices recognize grammar and words to obtain meaning from huge expanses of text. Additionally, it combines computational linguistics with artificial intelligence to understand and process the natural language obtained by the computer. At present, in business scenario, huge data is being produced from several sources such as audio, emails, web blogs, documents, social networking sites, forums, and so on.Thus, this will positively influence the Growth of the language processing market in the near future.

The biggest challenge faced by this application is to recognize human voice with distinct pronunciation, tones, patterns, and to translate it into a programmable language. The key aim of such applications is to decrease the usage of specialized languages such as Ruby, Java, C, and so on, and implement only human language in all the computerized systems. At present, such applications are utilized in voice recognition systems; nevertheless, ultimately, these applications will witness a considerable demand in diverse fields.

Augmentedexpenditure in speech solutions

There is elevated spending in speech solutions owing to the cost factor. These solutions assist companies to decrease the cost of operations and facilitate organizations to extend services without added overhead costs. This acts as a benefit in terms of pricing. These solutions recognize words spoken by a person, change them into a machine-readable format, and reply automatically.

Amplified focus on enhancing customer experience

The language processing solutions are used to enhance the experience of customers. They are used to receive feedbacks from customers regarding the services and products of an organization. The experiences of the customers are produced in the form of reactions to surveys, tweets, SMS, feedbacks, and social media.

Businesses are progressivelyidentifying the necessity to boost growth by holding the existing ones and drawing new customers. This demands the usage of language processing solutions that involves enhancing customer experience by inter relating with them via all accessible ways.

Exponential rise in contact center data

The rise in the variety and volume of information in contact centers need data mining, innovative analytical tools, and large databases to cope the huge data sets. Application of smart connected devices and digitization has resulted in the generation of huge data by the organizations in past few years. All these factors are expected to drive the market growth.
 

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